Smart.

This is actually one of the first infographs that relates a human story/ evolution to their product. It’s cool, and somehow unique. It’s more personal therefore making it more appealing to their audience.

You are actually learning a lot from this infograph. You can learn the history of Infiniti G, plus you are having some glimpse of the most controversial news in the past.

I also like the fact that they have included the prices of their cars. It gives you that feeling that an average Joe can have their own luxury car.

It is jam – packed with information. I appreciate that. They really want to give the reader a quick lesson about the evolution of Infiniti G. If they were able to use shorter sentences, make those as catchier phrases instead, then this might receive a perfect score from me. Because of the long sentences, it looked a bit cluttered. For someone who’s not much of a reader, chances are, they would get bored. But for Infiniti enthusiasts, I’m sure they wouldn’t mind.

Images used are ok. And I must say that they ended the infograph smoothly.

All in all, it’s a decent infograph. Just minor flaws but something worth sharing. Good Job!

Check this link for more information. AUTOMOTIVE INFOGRAPHICS: THE HISTORY & EVOLUTION OF THE INFINITI G AND ITS BUYER

More of their posts from Infiniti of Scottsdale Blog.

The History and Evolution of the Infiniti G – An Infographic Introspective.